Blog
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Mediavine
Meet the New Mediavine Dashboard
Back to Blog • One login. Every Feature. Your business has evolved— and so has the Mediavine Dashboard. That’s why we’ve redesigned the Mediavine Dashboard from the ground up. To make it easier to navigate, understand your data, and take meaningful action. It’s your one-stop shop for managing your business. This is as much a…
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Mediavine
Create Has a New Home — and Exciting Updates Ahead
Back to Blog • Since its launch in 2018, the Create WordPress plugin has helped thousands of publishers display recipes, how-tos, craft tutorials, and travel guides — all while keeping speed, SEO, and reader experience front and center. From the beginning, Create has been a tool built with publishers in mind. And today, we’re thrilled…
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Mediavine
Celebrating Hispanic Heritage Month with Community, Heart, and Flavor
Back to Blog • Hispanic Heritage Month gives us an opportunity to celebrate the cultures, histories, and contributions of the Hispanic and Latin American communities. This celebration feels especially meaningful as so many of our publishers share their culture through food. This year, the Mediavine team came together to honor Hispanic Heritage Month by cooking…
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Mediavine
5 Simple Ways to Tune Up Your Site for Q4
Back to Blog • Ready or not, the end of the year seems to always sneak up on us. Here’s everything you can do right now to optimize your site and make the most of Q4 with its high advertising spend and eCPM trends. ✅ Review Your Hosting Plan You should be on a hosting…
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Analytics
Google Analytics 4 is Coming, But *Please* Do Nothing For Now
Back to Blog • It’s been two and a half years since Google first announced Google Analytics 4, the latest version of its ubiquitous Google Analytics service. Beginning last week, many publishers began receiving emails from Google – or banners atop their Google Analytics – announcing that support for the old version, Universal Analytics (UA),…
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SEO
How Content Creators Can Use Search Console to Increase Traffic to Old Posts
Back to Blog • It’s important to create new posts for our blogs, but that’s not the only way to get search traffic to your site. Sometimes we forget that we’re sitting on a gold mine of old posts that can bring in traffic, too. Today we’re welcoming the wonderful Sherry Smothermon-Short of Cub Scout…
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General Blogging
Recession-Proof Your Blog: Don’t Give Up. Double Down.
Back to Blog • There’s no disputing that the global health crisis has already taken a toll on the economy and plunged all of us into uncharted territory. A veritable onslaught of negative news, and so much uncertainty and trepidation regarding the path forward, invariably leads to panic. But please don’t. There’s no disputing that…
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General Blogging
How to Find Sessions in Google Analytics 4
Back to Blog • Updated December 2023 Are you struggling to understand sessions, user and pageview metrics in Google Analytics 4? Don’t worry, you’re not alone. Google Analytics 4 (GA4) is the new way to measure your website traffic. It’s more powerful and flexible than Universal Analytics, and designed to help you understand your users…
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Analytics
What is Performance: How to Measure, How to Compare
Back to Blog • Hi everyone! Let me formally introduce myself. I’m Cynthia, Director of Business Intelligence for Mediavine. I work behind the scenes with Eric, Nicole, Heather and Brad (as well as the rest of the amazing Mediavine team). My role is to analyze new opportunities, and offer performance suggestions and troubleshooting guidance to…
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Advertising
GDPR Resource Hub
Back to Blog • Unless you’ve been living under a rock or on a deserted tropical island, you’ve heard about GDPR. (Also, why haven’t you invited us to your island? Share your blissful GDPR-free real estate. Don’t be rude.) The EU’s General Data Protection Regulation is a law that impacts the way business is done…
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Analytics
Google Analytics and GDPR Compliance: What You Need to Do
Back to Blog • With the May 25 compliance date fast approaching, you’ve likely received several confusing emails from Google regarding how to ensure that Google Analytics is compliant with Global Data Protection Regulation (GDPR) for your users in the EU. Before we break this down for you, make sure you’ve read this helpful GDPR guide for…
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SEO
Why Rebranding Is Bad For Your Online Business
Back to Blog • With the new year upon us, we as content creators and generally creative people start to get a little twitchy. It usually starts with a some inspiration: a friend that just finished an amazing site makeover, a gorgeous color palette or new fun font, or just a general want to reshift…
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Analytics
Tracking AMP Traffic Using Google Analytics Segments
Back to Blog • When we first launched AMP on our sites, we followed Google suggestions and split up our Google Analytics into two separate profiles – one for AMP and one for the rest of our web traffic. As a network, we recommended our publishers running AMP do the same. Unfortunately, this led to having…